For this brief we were asked to create a social media campaign to raise awareness about the negative consequences of unethical use of Generative Artificial Intelligence at University.

The project involved liaising with the live client - Torrens University Australia for feedback throughout the design process and ended with a presentation of the final concept to the Head of Learning Experience Design and other relevant staff.

The final concept had to be eye-catching, friendly, supportive and accessible to the diverse student cohort at Torrens.